Dr. Gilad Greenwald

Telephone
03-7384276
Email
gilad.greenwald@biu.ac.il
Office
109/26B
Reception Hours
Tuesdays, 13:00 - 14:00
CV

Dr. Gilad Greenwald is a Senior Teacher at Bar-Ilan University's School of Communication.

Dr. Greenwald completed his doctoral dissertation (2013-2018) at the Department of Political Studies and School of Communication at Bar-Ilan University, under the supervision of Prof. Sam Lehman-Wilzig and Dr. Yaeli Bloch-Elkon. His work focused on a comparative analysis of media coverage of female politicians in Israel and the United States. Dr. Greenwald completed his postdoctoral studies (2019-2020) at the School of Government, Diplomacy, and Strategy at Reichman University, where he managed the research lab for "Comparative Agendas Project" (CAP) in Israel, funded by the Israel Science Foundation (ISF). Since then, he has published several articles in peer-reviewed journals in both English and Hebrew, covering topics such as political communication and gender; media history; and media and popular culture. He has also presented his research at numerous academic and professional conferences in Israel and abroad. Dr. Greenwald served on the editorial board of the Journal of Intercultural Communication (JICC), published by the University of Gothenburg, Sweden, and currently serves as a reviewer for leading communication journals.

Dr. Greenwald holds a teaching certificate from the School of Education at Tel Aviv University, specializing in civics and history (2013-2015). He also taught civics at "Blich" High School in Ramat Gan. Within the university, Dr. Greenwald holds several pedagogical roles, including Head of the "Academia Integrating Experience" program in the Learning and Teaching Division; a member of the departmental teaching committee; academic advisor for undergraduate students at the School of Communication; and a member of the university’s committee for selecting outstanding lecturers. Over the years, he has received recognition for his teaching excellence, including the Teaching Excellence Grant for teaching track faculty members; and the Award for Innovation and Creativity in Teaching. Dr. Greenwald has also taught as an adjunct lecturer at other academic institutions, including the School of Communication at Reichman University and the Department of Middle Eastern Studies and Political Science at Ariel University. His teaching spans a wide range of subjects, from large introductory courses to smaller elective courses, in both Hebrew and English, for undergraduate and graduate programs.

Click here to view the full CV in English – Dr. Gilad Greenwald

Research
  • Communication and Gender; 
  • Political Communication;
  • Journalism; 
  • Media History; 
  • Media and Popular Culture (Media Events)   
Courses

Teaching at the School of Communication (updated for 2024-2025): 

  • Introduction to Mass Communication A - Lecture + Exercise (EN);
  • Introduction to Mass Communication B - Lecture + Exercise (EN); 
  • Academic Literacy - 2 Groups;   
  • Communication and Social Psychology;  
  • Female Politicians and Public Figures in the Media;
  • Theories and Approaches in Political Science (MA);  
  • On Female and Male Leaders: Framing, Rhetoric, and Gender (MA) 
Publications

Refereed Journal Publications:

  1. Greenwald, G. (2024). "'Can a woman serve as mayor according to Halacha?': Golda Meyerson and press coverage of the 1955 Campaign for Mayor of Tel Aviv". Kesher, 61, pp. 215-236 (Hebrew).

  2. Greenwald, G., Haleva-Amir, S. & Kama, A. (2024). "'An out gay man in the parliament': New aspects in the study of LGBTQ politicians' media coverage". Media, Culture & Society, 46(1), pp. 3-20.

  3. Greenwald, G. (2023). "The historical coverage of televised media events in print media: The case of the Eurovision Song Contest". Communication & Society, 36(4), pp. 35-50.  

  4. Greenwald, G. (2023). "Israeli media coverage of international male and female politicians: Gender and ethnopolitical aspects". Communications, 48(2), pp. 226-248.

  5. Greenwald, G. (2021). "The gender aspect in Golda Meir's political career: An analysis based on the TV series 'This is Your Life'". Kesher, 57, pp. 31-51 (Hebrew).

  6. Greenwald, G. & Rosenthal, M. (2021). "Stability, diversity, and ideology in media agenda setting of public policy issues in Israel's 2019-20 election period". Media Frames: Israeli Journal of Communication, 20, pp. 8-33 (Hebrew).    

  7. Greenwald, G. (2020). "'Eurovision in danger!': Media framing of the Eurovision Song Contest in Tel Aviv as a reflection of social rifts and national anxiety". Media Frames: Israeli Journal of Communication, 19, pp. 71-90 (Hebrew).

  8. Greenwald, G. & Lehman-Wilzig, S. (2019). "Is she still 'the legendary Jewish mother'? A comparative look at Golda Meir's and Tzipi Livni's election campaign coverage in the Israeli press". Israel Affairs, 25(1), pp. 42-64.

  9. Greenwald, G. (2018). "'The only man in the cabinet'? Gender perspective on Golda Meir's 1969 election campaign coverage in 'Yedioth Ahronoth' and 'Haaretz' dailies". Kesher, 51, pp. 37-47 (Hebrew).

  10. Greenwald, G. & Lehman-Wilzig, S. (2017). "'He will take care of our security better than her': Examining socio-cultural conceptions of gender in Israeli and American press coverage of female candidates for top political positions, 2008-2009". Journal of Intercultural Communication, 17(3), pp. 1-18. 

 

Book Chapters:

  1. Greenwald, G. & Lehman-Wilzig, S. (2018). "Non-systemic factors underlying rapid change in gender-biased media framing of female politicians: 2009 and 2013 Israeli newspaper election coverage". In: O. Feldman & S. Zmerli (Eds.). The psychology of political communicators: How politicians, culture, and the media construct and shape public discourse? pp. 165-184. New York: Routledge.

 

Academic Conferences:

  1. "Israeli online news coverage of international male and female politicians: Gender and ethnopolitical aspects and the relationship between them (2015-2018)". Israel Communication Association (ISCA) annual conference, Reichman University, Herzliya, Israel, April 2024.

  2. "The historical role of print media in the construction of social expectations towards televised media events: The case of the Eurovision Song Contest". Israel Communication Association (ISCA) annual conference, Yezreel Valley College, Jezreel Valley, Israel, April 2023.

  3. "Political communication and political socialization". Israel Political Science Association (ISPSA) annual conference, Tel Aviv University, Tel Aviv, Israel, February 2023 (Chairman and discussant of the session).

  4. "'For the first time a member of the LGBT community will be a minister': Framing gay Knesset members in online newspapers". Israel Political Science Association (ISPSA) annual conference, Tel Aviv University, Tel Aviv, Israel, February 2023.

  5. "Who will answer the red phone? Electoral decision-making and trauma in gender media coverage of political campaigns". Association of Civil-Military Studies in Israel annual conference, Kinneret College on the Sea of Galilee, Zemach, Israel, September 2022.

  6. "'Everyone is happy for an out homosexual to be appointed': Framing gay Knesset members in online newspapers". Association for Israel Studies (AIS) annual conference, Bar-Ilan University, Ramat Gan, Israel, June 2022.

  7. "'The first right-wing MK who is an out gay': Israeli gay MKs' online press coverage in 2019". Israel Communication Association (ISCA) annual conference, Hebrew University of Jerusalem, Jerusalem, Israel, June 2022.

  8. "'Eurovision in Danger!': Media coverage of the Eurovision Song Contest 2019 in Tel Aviv in the shadow of social rifts and national anxiety in Israel". Israel Communication Association (ISCA) annual conference, Hebrew University of Jerusalem, Jerusalem, Israel, June 2022.

  9. "Stability, diversity, and ideology in media agenda setting of public policy issues in Israel's 2019-20 political crisis". Center for International Communication (CIC) meeting, Bar-Ilan University, Ramat Gan, Israel, August 2021.

  10. "The gender aspect in Golda Meir's political career: An analysis of the program in the 'This is Your Life' TV series". Association for Israel Studies (AIS) annual conference, The University of Illinois, Urbana, Illinois, U.S.A., June 2021.

  11. "'The only man in the cabinet'? Gender perspective on Golda Meir's 1969 election campaign coverage in two Israeli newspapers". Association for Israel Studies (AIS) annual conference, Kinneret College on the Sea of Galilee, Zemach, Israel, June 2019.

  12. "Private members' bills in the Knesset: Evidence from the 19th and 20th Knesset". Comparative Agendas Project (CAP) annual conference, Hungarian Academy of Sciences, Budapest, Hungary, June 2019.

  13. "'The only man in the cabinet'? Gender perspective on Golda Meir's 1969 election campaign coverage in two Israeli newspapers". Israel Communication Association (ISCA) annual conference, Hadassah Academic College Jerusalem, Jerusalem, Israel, April 2019.

  14. "Non-systemic factors in changes of gender-biased media framing: 2009 and 2013 Israeli election coverage of leading female politicians". International Political Science Association (IPSA) annual conference, Brisbane, Australia, July 2018.

  15. "'The only man in the cabinet'? Gender perspective on Golda Meir's 1969 election campaign coverage in two Israeli newspapers". International Association for Media & Communication Research (IAMCR) annual conference, University of Oregon, Eugene, Oregon, U.S.A., June 2018.

  16. "From collectivity to personalization: The historical retrogression of female politicians' media image in Israeli newspapers". Association for Israel Studies (AIS) annual conference, Brandeis University, Waltham, Massachusetts, U.S.A., June 2017.

  17. "'She's like a schoolgirl going out for an activity outside her school': Comparing gender-biased coverage of female leaders in tabloid and elite journalism, Israel and the U.S., 2008-2009". European Communication Research & Education Association (ECREA) annual conference, University of Southern Denmark, Odense, Denmark, March 2017.

  18. "Is the popular or elite press more sexist? News framing of female candidates for top political positions in popular and elite newspapers, Israel and the U.S., 2008-2009". "Metaksherim" Graduate Student in Communication annual conference, University of Haifa, Haifa, Israel, December 2016 ("Ifat" Annual Award for Excellent Media Studies, second runner-up).

  19. "News framing of female candidates for top political positions: A cross-cultural analysis of the Israeli and American press, 2008-2009". International Association for Media & Communication Research (IAMCR) annual conference, University of Leicester, Leicester, England, July 2016.

 

Invited Academic Lectures and Seminars:  

  1. "Media representation of gay Knesset members in online newspapers". Seminar at Ben-Gurion University’s Department of Communication Studies, Ben-Gurion University, Beersheba, Israel, January 2024.

  2. "'For the first time a member of the LGBT community will be a minister': Framing gay Knesset members in online newspapers". Seminar at Bar-Ilan University’s School of Communication, Bar-Ilan University, Ramat Gan, Israel, November 2022.

 

From the Press:

  1. Greenwald, G. (May 13, 2024). "Despite everything: Eden Golan finished in fifth place". Knesset TV Channel Interview (Hebrew).

  2. Greenwald, G. (May 9, 2024). "'Everyone is anti-Semitic'? The history of Israel in Eurovision". Bar-Daat – Bar-Ilan University's podcast (Hebrew).

  3. Greenwald, G. (February 21, 2024). "Why Israel is unlikely to be banned from the Eurovision song contest". Plus61J Media.

  4. Greenwald, G. (February 2, 2024). "The chance that the European Broadcasting Union will exclude Israel from Eurovision is low". The Times of Israel (Hebrew).

  5. Greenwald, G. (October 29, 2023). "The war raises questions on journalistic reliability in the global media". The Times of Israel.

  6. Greenwald, G. (September 21, 2023). "Golda never identified as a feminist; others projected that onto her". Plus61J Media.

  7. Greenwald, G. (May 17, 2023). "Eurovision in the shadow of war: Politics and music". The Times of Israel (Hebrew).

  8. Greenwald, G. (April 3, 2023). Radio interview. "Eurovision, media events, print, and television". "Kol Jezreel" radio station Interview (Hebrew).

  9. Greenwald, G. (October 25, 2022). Interview with Zachy Hennessey. "Are Israelis too dependent on WhatsApp?". The Jerusalem Post.

  10. Greenwald, G. (September 16, 2022). "Why it is better to have far-Right candidate Itamar Ben-Gvir inside the tent". Plus61J Media.

  11. Greenwald, G. (August 16, 2022). Interview with Eetta Prince-Gibson. "Five elections in four years: Is Israel’s electoral system broken?". Plus61J Media.

  12. Greenwald, G. (July 1, 2022). "Why opinion polls are partly to blame for Israel’s fifth election". Plus61J Media.

  13. Greenwald, G. (April 7, 2020). "Gantz tried to 'wink to the Right': these three MKs called his bluff". Plus61J Media.

  14. Greenwald, G. (November 18, 2019). "The problem is not the electoral system, it's the prime minister". Plus61J Media.

  15. Greenwald, G. (August 8, 2019). "How Benny Gantz became Israel's invisible opposition leader". Plus61J Media.

  16. Greenwald, G. (June 27, 2019). "How renegade right-winger Avigdor Lieberman threw Israel into chaos". Plus61J Media.

Last Updated Date : 26/12/2024